Commercial photography covers a wide variety of subject matter, however is generally anything that is intended for business usage. This may cover anything from architectural images to food photography, or corporate headshots/environmental portraits. The end usages of the photography are almost as varied as the subject matter. Websites, brochures, annual reports and advertising are just a few possible uses.
Every business no matter the industry can benefit from having professional photography on their website or marketing info. No matter who your customers are or what you are selling, high quality photography is an important asset that will contribute to your overall branding and success. When it comes to business expenses that are absolutely worth it, professional photography should be at the top of the list.
Over 90% of e-commerce shoppers say product pictures and professional headshots/environmental portraits are very influential when they're deciding whether they want to buy a product or service online. Photos are the number one way of making sure the quality of your business comes across online, and on massive marketplaces, you need to stand out from the competition. High-quality photos make sure you show your professionalism to customers and attract potential new clients.
